I’m not a big soda drinker. But I can remember my folks consuming this product by the gallon. It was the early 1970s. I remember asking my mom, “Do you like Tab?” She said, bluntly, “No. It’s pretty bad.”
Years later, I saw it in the grocery store and bought it for a party I was having. I thought it would be funny. Kind of a novelty.
Suffice to say, I ended up throwing away the six packs after the party. Apparently everyone else thought it was pretty bad.
A few years ago, I stumbled across this ad for Tab. I think it came out in 1972. It’s a classic. I can’t believe that it aired. Or at least, I can’t believe that network executives didn’t get an earful from the women’s lib movement.
Check it out.
Let me know what you think.