Olympic Games: London 2012

From the initial light of the torch, the Olympic ratings thus far are scoring gold. The Opening Ceremony was an automatic winner on Friday night. The average HH rating during the four hour long broadcast was 24.0 with a 40.4 share; in addition the Opening Ceremony won across all demos by a wide margin delivering 2

Summer Scorecard and Beyond

In April we reported that 1st Quarter domestic box office was torrid and that a stream of high profile projects for the summer season was eagerly anticipated.  With the opening of “The Dark Knight Rises” on July 20, let’s review the summer’s hits, misses and sleepers.  Here is domestic box office as of 7/26:

The 2012 London Olympic Games

American swimmer Michael Phelps and Jamaican track athlete Usain Bolt were the main draws at the 2008 Beijing Olympic Games. Particularly, audiences at the TV sets increased with each gold medal Michael Phelps put around his neck. In London, both Phelps and Bolt will have strong competition from their teammates as well as other athletes,