You should check out this ad. (DeBeers Dandelion)

It’s for De Beers. To my knowledge it never ran.  At least I don’t recall seeing it in this market.  I came across the ad when doing research for a pitch.

I’m not sure what the definition of  “great creative” is.  But for me this comes close.  It’s beautifully shot.  It tells a story, visually. Dusty Springfield’s rendition of “What Are You Doing The Rest of Your Life” is spot-on.  The commercial is simple yet powerful.

Let me know what you think about this spot.